FIFA has named DIKING, men’s leading brand business attire in China, as an Asian Regional Supporters for the upcoming World Cup in Russia.
According to FIFA, the latest collaboration with DIKING is another sign of the increasing popularity of football in Asia.
Other than that, the Chinese company will receive LED brand exposure during the biggest football event, including the access to tickets. (Don’t forget to check 12BET for the best Soccer Betting Tips)
FIFA Head of Sales, Franck Guignery stated: “FIFA are excited to have DIKING join our roster of Asian Regional Supporters for the 2018 FIFA World Cup Russia. This announcement is another strong sign of the increasing popularity of football in Asia and the global appeal of FIFA’s biggest event. Everything has been put in place for DIKING to leverage and maximize the best marketing platform possible, the FIFA World Cup.”
Meanwhile, the Vice President of DIKING, Lv Qi is honored to be part of World Cup in which he called the ‘most influential football event around the globe’. (Sign Up now for more updated sports news and events)
“It is a great honour for DIKING being a part of the 2018 World Cup Russia. DIKING has a long tradition of sports marketing. We are the sponsor of a couple of football clubs. Being a Regional Supporter of the FIFA World Cup is a key step of our sports marketing strategy. We all know that the FIFA World Cup is the most influential football event around the world, which fits the premium positioning of DIKING.” Qi said
Stay tuned for the forthcoming events, Predictions and Betting Odds as FIFA World Cup in Russia comes to a close.
–PHOTO CREDIT: Sportsbusiness.com
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